Store hours may vary from center hours. Contact each retailer or restaurant directly for more information.

ABOUT BROADWAY SQUARE^®

4601 S Broadway Ave, Tyler, TX 75703

Center Information

Conveniently located near the intersection of ESE Loop 323 and Broadway Avenue, Broadway Square Mall is nestled in the heart of Tyler’s entertainment attractions.

With its close proximity to numerous surrounding areas, Broadway Square serves the communities of Kilgore, Gladewater, Jacksonville and more.

Broadway Square is an exceptional and alluring climate-controlled, indoor shopping destination comprised of retailers ranging from jewelry to men’s and women’s fashion apparel. Among the 80 stores Broadway Square encompasses are Dillard’s, JC Penney, Helzberg Diamonds, Victoria’s Secret, The Buckle, and Bath & Body Works. Also featured at Broadway Square is an array of enticing dining options including Longhorn Steakhouse, Chick-Fil-A, Bobaloompia and Mandarin Express. To satisfy your sweet tooth, enjoy coffee from Starbucks, dive into a bowl of Dippin’ Dots or grab a Great American Cookie.

From the entire team at Broadway Square, we hope that you enjoy your visit and we invite you back soon!

FEATURED STORES

Mall Management

CALL (903) 561-7055

Shopping Line

CALL (903) 561-2121

Mall Security

CALL (903) 561-3141

Directions & Transportation

By Car: From Henderson:
Start on TX-64 W. Continue on State Hwy 248/TX-248 Spur/University Blvd to Tyler. Turn left onto State Hwy 248/TX-248 Spur/University Blvd. Use the left 2 lanes to turn left onto TX-323 Loop W/S SE Loop 323. Broadway Square Mall will be on your right.

From I-20 in Lindale:
Start on US-69 S/ Us Hwy 69 N. Turn right onto TX-323 Loop W/W NW Loop 323. Turn right onto S. Broadway Avenue. Broadway Square Mall will be on the right.

From I-20 in Longview:
Start west on I-20 W. Use the left lane to take exit 589 to merge onto TX-31 W/US-259 S toward Kilgore/Henderson. Continue straight onto US-259 BUS S. Turn right onto TX-31 W/State Hwy 31 E. Use the left 2 lanes to turn left onto TX-323 Loop S/S SE Loop 323. Use the left two lanes to turn onto South Broadway Avenue. Broadway Square Mall will be on your right.

From Bullard:
Drive north on US-69. Broadway Square Mall will be on your right at the corner of ESE Loop and Broadway Ave.

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Amenities

Accessible Entrance

All entrances to Broadway Square Mall are wheelchair accessible.

Accessible Parking

Handicapped accessible parking is available.

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AED (Automatic External Defibrillator)

Located with Security and at the Mall Management Office located in the JCPenney wing, across from Victoria's Secret, down the restroom hallway.

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ATM

Travelex ATM located in the South wing by the stairs. Located across from Zales. Fees may apply.

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Baby Changing Station

Baby changing stations are available in the Family Rooms and the Women's and Men's restrooms located down the hallway between Tradehome Shoes and Elegance Men's Wear and by Chick-Fil-A.

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Bike Racks

For your convenience, bike racks are located at the Main Entrance.

Children's Play Area

Your health and safety is our priority, so per our Health Shopper Guidelines, this amenity or service is temporarily closed.

Located in the South Wing by Shoe Department Encore.

Upon entering the play area, children encounter a stomp tower race game where they stomp and run in place to fill their light bar before their opponents. Other elements include a lit, interactive tunnel, climbing rings, log tunnel with slide, and abstract mounds to jump and climb. The open concept design includes a smaller area for toddlers to safely play and build with foam blocks, while older children can enjoy several games, including a digital motion Quantum Space screen, a reaction wall and more. Accessibility to the play area will be easier for parents and caretakers as well. The backless benches, with charging stations at every seat, will provide a more convenient way to access strollers. Additionally, there are four bar stools available to provide caretakers with a place to enjoy a snack or refreshment while keeping a watchful eye on their little ones.

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Coca-Cola Vending

Enjoy a refreshing Coke product as machines are located throughout the mall. Find them at the jcpenney entrance, by Chick-Fil-A, near Starbucks, and near Dick's Sporting Goods.

Curbside Pickup

Curbside pick-up is located at the Main Entrance, the Chick-Fil-A Entrance, and the South Entrance on the back of Dick's Sporting Goods. Call the store directly to determine which location is the best option for pick-up.

Directories (Mall Map)

Mall Directories are located at every entrance and Mall Maps are available throughout the center, including in the Mall Management Office, family restroom, and nursing lounges.

Family Restrooms

The family restrooms are located at both restroom locations. One is located down the hallway between Tradehome Shoes and Elegance Men's Wear and the other is located near the Chick-Fil-A entrance.

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Lost and Found

Lost and Found is located at the Mall Management Office located between Trade Home Shoes and Elegance Men's Wear.

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Mall Walking

With the conveniences of climate control and safety, Broadway Square Mall offers guests the opportunity to walk the mall "just for the health of it." A lap around the mall and all mall entrances equals approximately 1/2 mile. The mall is available for mall walking during mall hours only.

Mobile Device Charging Stations

You can charge your phone while you are shopping. Conveniently located Device Charging Stations allow visitors to charge their phones, tablets, and other communication devices while enjoying the mall. The Charging Station features comfortable seating - and is the perfect spot to rest and recharge!

Mobile Shopper Club™

Get exclusive mall offers and event info sent right to your phone! Text Mall16 to 74666 to join the Simon Mobile Shopper Club, and be entered to win a $1,000 shopping spree!

Nursing Mothers Lounge

Nursing Mother's Lounges are both found in the JCPenney wing by the Women's restroom by Chick-Fil-A and down the restroom hallway between Trade Home Shoes and Elegance Men's Wear. Broadway Square Mall is a proud partner with the Texas Mother Friendly Coalition.

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Public Transportation

Bus service is provided by the City of Tyler Transit. For information and schedules, call (903) 531-1201. The bus stop is located on Broadway Avenue at the southeast corner of the property.

Restrooms

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Retailer Gift Cards

Retailer Gift Cards are available for sale at the Mall Management Office located down the restroom hallway across from Victoria's Secret.

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Simon Giftcard®

Your health and safety is our priority, so per our Health Shopper Guidelines, this amenity or service is temporarily closed.

Give the gift of shopping with a Simon Giftcard, available at the Mall Management Office located between Trade Home Shoes and Soma Intimates in denominations ranging from $20 to $500. There are no fees after purchase and the funds do not expire. The Simon Giftcard can be used anywhere Visa, Mastercard or American Express are accepted. See cardholder agreement for complete terms and conditions.

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Simon Mobile App

The Simon Mobile App can help you find your favorite stores, dining and entertainment options at the Simon shopping center nearest you. You'll also be able to check out the latest deals, news and events available at your favorite center right from your smartphone or tablet. And there are many more features designed to enhance your shopping experience including mall maps, gift card balance check and more. Download the free app from your favorite app store.

StormReady

All Simon Malls, Mills and Premium Outlets in the U.S. have achieved the national 'StormReady' designation by the National Weather Service. This designation recognizes Simon centers' preparedness to handle all types of severe and potentially life-threatening weather situations.

Strollers

Kiddie Kruzzers are available for stroller rental and are located at the Main and South Entrances.

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SYF Coin Wishing Wells

The SYF Coin Wishing Wells bring in funds for Simon Youth Foundation (SYF) programs. The SYF helps provide economical, educational and career development opportunities to local youth. All of the proceeds collected from the SYF Coin Wishing Well go to the Simon Youth Foundation.

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Wheelchairs (Complimentary)

Wheelchairs are located at the Mall Management Office located down the restroom hallway across from Victoria's Secret and are available on a first-come, first-served basis at no charge. Call 903-561-7055 for a member of Management to meet you at your entrance with a wheelchair.

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Wireless (Wi-Fi) Internet

We offer free wireless internet to our shoppers at this Simon shopping center. Any shopper with a Wi-Fi enabled laptop, tablet or smartphone can easily log onto the Wi-Fi network. All shoppers have to do is open their web browser or select "#Free Simon Wi-Fi" (the SSID name) from their available list of wireless networks to get to the Simon Malls Wi-Fi landing page. All shoppers that choose to use the Wi-Fi network at this mall must agree to Simon Wi-Fi Terms & Conditions of Use prior to using this free service.