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PHONE
(317) 566-9990
BCBGMAXAZRIA is open today from 10am to 9pm.
// VIEW ALL HOURS
LOCATION IN THE FASHION MALL AT KEYSTONE
1st Level Saks Wing across from Anthropologie
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BCBG stands for "Bon Chic Bon Genre" which means " Good Style Good Attitude " in French. Committed to the highest standards of creativity, innovation and quality design, BCBG is taking the world by storm. With critically acclaimed collections, a loyal following of Hollywood's top celebrities and a worldwide presence this fashion powerhouse has developed into one of the hottest names in the fashion industry today. BCBGMAXAZRIA features a full collection of trend-setting yet wearable looks that take today's modern women from day to night, work to weekend.
See all things at The Fashion Mall at Keystone: Women's Fashions
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BCBGMAXAZRIA
Celebrate our TREND EVENT this week! Today's trend, CHIC BOHEME. California cool meets ethnic prints and embroidery for rooftop-party style with global allure. SHOP & SAVE 25% on ALL summer trends online: http://bit.ly/11UQ5cS or find a boutique near you: http://bit.ly/WjhjYQ
BCBGMAXAZRIA - 4/25/2013
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BCBGMAXAZRIA
BCBGMAXAZRIA - 4/25/2013
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BCBGMAXAZRIA
Chic Boheme: California cool meets ethnic prints and embroidery for rooftop-party style with global allure. Our Summer Trend event is happening now! Make your appointment today using our store locator http://bit.ly/VWGTod.
BCBGMAXAZRIA - 4/25/2013
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BCBGMAXAZRIA
#OBSESSION: Get to stores for our Summer Trend Event and receive 25% off of must-haves like our boho-chic fringed bikini! http://bit.ly/VWGTod
BCBGMAXAZRIA - 4/25/2013
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BCBGMAXAZRIA
Forget hanging art on the wall, Ferllin Winery went against the grain with their special edition art series label when they launched their new line of wine through a floating art exhibit in beautiful Miami. While a somewhat unusual setting, the exhibit raised funds for Haiti and has been a successful launch pad for their new series of wine. http://bit.ly/10bxoGw
BCBGMAXAZRIA - 4/25/2013
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BCBGMAXAZRIA
Thursday, April 25 "Celebrating our Summer Trend Event in a Bohemian Chic dress today." —Lubov Azria Vote for your favorite look here: http://on.fb.me/omwsam
BCBGMAXAZRIA - 4/25/2013
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BCBGMAXAZRIA
CALIFORNIA SUN: Mix and match nature-inspired prints and graphic stripes for dynamic day-to-night looks. SHOP & SAVE 25% on ALL summer trends online: http://bit.ly/15MBxmH or find a boutique near you: http://bit.ly/WjhjYQ
BCBGMAXAZRIA - 4/26/2013
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BCBGMAXAZRIA
BCBGMAXAZRIA - 4/26/2013
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BCBGMAXAZRIA
American Red Cross presented Max & Lubov Azria with a very special plaque today for all the support and donations collected by BCBGMAXAZRIA to help those affected by #superstormsandy in 2012.
BCBGMAXAZRIA - 4/26/2013
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BCBGMAXAZRIA
See how to mix and match nature-inspired prints and graphic stripes for dynamic day-to-night looks. Don't forget that our Summer Trend event is happening now! GET 25% OFF ALL our trends!! Make your appointment today using our store locator http://bit.ly/VWGTod.
BCBGMAXAZRIA - 4/26/2013
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BCBGMAXAZRIA
The Saguaro Hotel is a colorful resort that can be found in the heart of Scottsdale. Your family will love the atmosphere, kind service and delicious food... you will never want to leave! To see more about The Saguaro, visit our blog: http://bit.ly/ZTvR1Y
BCBGMAXAZRIA - 4/26/2013
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BCBGMAXAZRIA
#OBSESSION: For a sophisticated addition to daytime prints, opt for our smokey Carly tote with exotic accents. Shop our California Sun trend in stores and online and receive 25% off of your purchase! http://bit.ly/VWGTod
BCBGMAXAZRIA - 4/26/2013
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BCBGMAXAZRIA
Friday, April 26 "As the Summer Trend Event continues I am enjoying the California sun in a effortless dress paired with pop color." -Lubov Azria
BCBGMAXAZRIA - 4/26/2013
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BCBGMAXAZRIA
WE LOVE OUR FANS | April 2013
BCBGMAXAZRIA - 4/27/2013
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BCBGMAXAZRIA
BLUE CRUSH: Evoke a seaside state of mind with relaxed knits and fresh stripes. Our Summer Trend event is happening now! Make your appointment today using our store locator http://bit.ly/VWGTod
BCBGMAXAZRIA - 4/27/2013
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BCBGMAXAZRIA
#OBSESSION: Add a textured touch with a playfully tie-dyed and fringed scarf! Shop our Blue Crush trend for 25% off! http://bit.ly/VWGTod
BCBGMAXAZRIA - 4/27/2013
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BCBGMAXAZRIA
Saturday, April 27 "Summer crush-stopping by the office in a sunny white and ocean blue print dress-perfect for Saturday." -Lubov Azria
BCBGMAXAZRIA - 4/27/2013
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BCBGMAXAZRIA
COUNTER CULTURE: Stripes, monochrome separates and textural details lend athletic attitude to summer chic. SHOP & SAVE 25% on ALL summer trends online: http://bit.ly/15MWNbH or find a boutique near you: http://bit.ly/WjhjYQ
BCBGMAXAZRIA - 4/28/2013
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BCBGMAXAZRIA
BCBGMAXAZRIA - 4/28/2013
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BCBGMAXAZRIA
Ursus Wehrli uses humor to share his vision for a cleaner, more organized, tidier form of art -- by deconstructing the paintings of modern masters into their component pieces, sorted by color and size.
BCBGMAXAZRIA - 4/28/2013
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BCBGMAXAZRIA
Some very chic associates from Mexico play dress up and show you some of the ways you can incorporate the season's hottest trends into your everyday wardrobe. Find a boutique near you: http://bcbg.ma/zdV030
BCBGMAXAZRIA - 4/28/2013
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BCBGMAXAZRIA
#OBSESSION: Make an effortlessly cool statement in these clear cat-eye sunglasses. Shop our Counter Culture trend and get 25% off! http://bit.ly/VWGTod
BCBGMAXAZRIA - 4/28/2013
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BCBGMAXAZRIA
Sunday, April 28 "Counter Culture - Wearing a playful feminine eyelet dress paired with a leather harness and I am ready to work on styling our upcoming ad campaign." - Lubov Azria
BCBGMAXAZRIA - 4/28/2013
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BCBGMAXAZRIA
LAST CHANCE: The Trend Event 25% All Summer Trends. Make an appointment at a boutique http://bit.ly/VWGTod or shop online http://bit.ly/13GrkUt
BCBGMAXAZRIA - 4/29/2013
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BCBGMAXAZRIA
BCBGMAXAZRIA - 4/29/2013
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BCBGMAXAZRIA
The Eli and Edythe Broad Art Museum at Michigan State University opened in November. Designed by Pritzker Prize-winning architect Zaha Hadid, the new contemporary art museum serves as both an educational resource for the campus and a cultural hub for the Mid-Michigan region. The three-level building has galleries for special exhibitions, modern and contemporary art, new media, photography and works on paper.
BCBGMAXAZRIA - 4/29/2013
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BCBGMAXAZRIA
We are often inspired and informed by TED.com videos. In this TED conference, Watch Elon Musk talk about what inspired him for his newest projects, a mass-marketed electric car and a fully reusable rocket.
BCBGMAXAZRIA - 4/29/2013
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BCBGMAXAZRIA
#OBSESSION: Our Runway Madison portfolio clutch is a neutral summer must! Shop our Big Chill trend during our Summer Trend Event and receive 25% off. http://bit.ly/173Tkn0
BCBGMAXAZRIA - 4/29/2013
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BCBGMAXAZRIA
Monday, April 29 "Go to bold color to start your week in style...paired with a statement jacket."- Lubov Azria
BCBGMAXAZRIA - 4/29/2013
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BCBGMAXAZRIA
The L.A. List: Haute Summer Nights Shop Lubov Azria's must-have picks for a summer night out: http://bit.ly/100JayB
BCBGMAXAZRIA - 4/30/2013
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BCBGMAXAZRIA
BCBGMAXAZRIA - 4/30/2013
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BCBGMAXAZRIA
Located in Ljubljana, Slovenia, the Hotel Vander Urbani Resort is infused with locally themed beauty and ambiance so that residence can feel like they are a part of the Slovenia scene. Lucky guests of the resort, owned by couple Amanda and Aleksander Vujadinovic, can enjoy the all-new architecture and very modern design aesthetic that is incorporated into every room.
BCBGMAXAZRIA - 4/30/2013
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BCBGMAXAZRIA
#OBSESSION: Add snake chain earrings, pop-toned dress sandals and a sleek harness to a summery frock for your night out look. Shop Lubov's list for Haute Summer Nights: http://bit.ly/12RmALS
BCBGMAXAZRIA - 4/30/2013
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BCBGMAXAZRIA
Tuesday, April 30 " From runway to the real way. Pairing a Spring Runway skirt with playful stripes and a baseball cap for a chic and fun combo." -Lubov Azria
BCBGMAXAZRIA - 4/30/2013
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BCBGMAXAZRIA
Turn up the heat in sizzling swimwear. Shop our Vacation boutique: http://bit.ly/11CtbIr
BCBGMAXAZRIA - 5/1/2013
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BCBGMAXAZRIA
BCBGMAXAZRIA - 5/1/2013
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BCBGMAXAZRIA
The Nam Hai Resort is along a seemingly infinite stretch of sand, amidst Vietnam’s richest cultural heritage, a strand of sophisticated, visually striking villas lines the dramatic beachfront. Inspired by 2,500 years of history, The Nam Hai’s architecture and interior design presents a dramatic play on wind and water inspired by ancient feng shui philosophy.
BCBGMAXAZRIA - 5/1/2013
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BCBGMAXAZRIA
The Nam Hai Resort, Vietnam
BCBGMAXAZRIA - 5/1/2013
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BCBGMAXAZRIA
The Nam Hai Resort, Vietnam
BCBGMAXAZRIA - 5/1/2013
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BCBGMAXAZRIA
The Nam Hai Resort, Vietnam
BCBGMAXAZRIA - 5/1/2013
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BCBGMAXAZRIA
Party-perfect for evenings in paradise. Shop our Vacation boutique: http://bit.ly/11CtbIr
BCBGMAXAZRIA - 5/1/2013
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BCBGMAXAZRIA
Wednesday, May 1 "An understated pallette with a preview of a favorite Pre-Fall Runway skirt." -Lubov Azria
BCBGMAXAZRIA - 5/1/2013
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BCBGMAXAZRIA
Head Of The Class Showcase your style with our chic, white silhouettes. Shop now: http://bit.ly/162SM3h
BCBGMAXAZRIA - 5/2/2013
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BCBGMAXAZRIA
BCBGMAXAZRIA - 5/2/2013
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BCBGMAXAZRIA
This Chinese restaurant breaks away the typical form of Chinese restaurant where the ‘Arc’ concept is inspired throughout original square site aimed at the creation of space extension. With low ceiling and a paucity of natural light, the project’s challenges included a flexible use of space by open plan. To enhance indistinct vision with privacy, partitions are absence, but the banquet seat area is encompassed by see-through versatile mesh.
BCBGMAXAZRIA - 5/2/2013
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BCBGMAXAZRIA
Jardin de Jade Restaurant
BCBGMAXAZRIA - 5/2/2013
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BCBGMAXAZRIA
We are often inspired and informed by TED.com videos. In this TED conference, Watch Philosopher-comedian Emily Levine talk about science, math, society and the way everything connects. She's a brilliant trickster, poking holes in our fixed ideas and bringing hidden truths to light.
BCBGMAXAZRIA - 5/2/2013
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BCBGMAXAZRIA
#OBSESSION: Stock up on amazing eyewear to complement your graduation dresses. Your future's so bright, you gotta wear shades! http://bit.ly/13reMmS
BCBGMAXAZRIA - 5/2/2013
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BCBGMAXAZRIA
Thursday, May 2 "Summer Whites- An effortless pallette. A jumpsuit paired with one of my favorite lace jackets." -Lubov Azria
BCBGMAXAZRIA - 5/2/2013
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BCBGMAXAZRIA
Happily ever after: must-have honeymoon styles for your romantic getaway! Shop now! http://bit.ly/Yjvnpk
BCBGMAXAZRIA - 5/3/2013
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BCBGMAXAZRIA
BCBGMAXAZRIA - 5/3/2013
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BCBGMAXAZRIA
#OBSESSION: Make an entrance in our decadently scented Bon Chic fragrance. Get yours in stores and online: http://bit.ly/11ZAVG3
BCBGMAXAZRIA - 5/3/2013
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BCBGMAXAZRIA
Bei Restaurant – Beijing
BCBGMAXAZRIA - 5/3/2013
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BCBGMAXAZRIA
Bei Restaurant – Beijing
BCBGMAXAZRIA - 5/3/2013
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BCBGMAXAZRIA
Bei Restaurant – Beijing
BCBGMAXAZRIA - 5/3/2013
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BCBGMAXAZRIA
Bei Restaurant – Beijing
BCBGMAXAZRIA - 5/3/2013
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BCBGMAXAZRIA
WE LOVE OUR FANS | Wedding Edition
BCBGMAXAZRIA - 5/3/2013
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BCBGMAXAZRIA
WE LOVE OUR FANS | Wedding Edition
BCBGMAXAZRIA - 5/3/2013
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BCBGMAXAZRIA
WE LOVE OUR FANS | Wedding Edition
BCBGMAXAZRIA - 5/3/2013
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BCBGMAXAZRIA
Let the races begin! The Kentucky Derby is today and the best way we could celebrate is by having some lovely associates from our corporate office show us how to be chic by wearing the season’s best dresses, hats and sunnies! Pick out the perfect hat now: http://bit.ly/ZHl7Z9
BCBGMAXAZRIA - 5/4/2013
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BCBGMAXAZRIA
Thank you for submitting your amazing photos week after week—we love seeing your personal style and passion for BCBGMAXAZRIA! Want to submit a photo? Bring it on! Email your photo to bonchic@bcbg.com
BCBGMAXAZRIA - 5/4/2013
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BCBGMAXAZRIA
Viva Cinco de Mayo! Celebrate in vibrant color! Shop now + get free shipping: http://bit.ly/15jVlOp
BCBGMAXAZRIA - 5/5/2013
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BCBGMAXAZRIA
A cool, refreshing appetizer for any Cinco de Mayo celebration, this tomatillo shrimp ceviche recipe is perfect for the weekend festivities: http://bit.ly/INzuyY If you’re craving something sweet and spicy, try this recipe for a Cinco de Mayo Fruit Cup! Inspired by the popular Mexican street-food, sweet meets heat in this delicious twist on an old favorite! http://martha.ms/ZYbrZz
BCBGMAXAZRIA - 5/5/2013
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BCBGMAXAZRIA
A resort where luxury and relaxation gracefully coexist, Las Ventanas al Paraíso is a resort located in paradise. Surrounded by soaring mountains and a sapphire sea, this desert beach hideaway in Los Cabos captivates guests with expansive suites, inspired cuisine and The Spa & Salon at Las Ventanas, the resort's recently unveiled sanctuary of renewal and revitalization.
BCBGMAXAZRIA - 5/5/2013
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BCBGMAXAZRIA
Outshine the sun. Shop vibrant colors and laid-back silhouettes. http://bit.ly/10CfZkm
BCBGMAXAZRIA - 5/6/2013
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BCBGMAXAZRIA
BCBGMAXAZRIA - 5/6/2013
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BCBGMAXAZRIA
Tonight the Costume Institute Gala celebrates the annual opening of The Metropolitan Museum of Art’s fashion exhibit. The Spring 2013 exhibition will be PUNK: Chaos to Couture, and will examine punk’s impact on high fashion from the movements birth in the 1970s through its continuing influence on fashion today. The exhibit will be open to the public beginning May 9th and will run until August 14, 2013. Visit our BCBGMAXAZRIA Flagship on 5th at 40th in New York to see a very special Punk Rock presentation for this evenings opening. For more information on the Gala: http://bit.ly/O1yyPK To find a boutique near you: http://bit.ly/VWGTod
BCBGMAXAZRIA - 5/6/2013
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BCBGMAXAZRIA
Watch the Met gala Red Carpet Coverage Live!
BCBGMAXAZRIA - 5/6/2013
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BCBGMAXAZRIA
Check out Refinery29's article "Inside The Met's Punk Exhibit Before Tonight's Big Gala" Throw a stud on, spike your hair, rip your jeans and there's no way you don't instantly feel a bit cooler. Yes, punk fashion can be transformative, but it's certainly not for the weak of heart, and neither is the Met's Chaos to Couture exhibit, officially open tomorrow. Read more: http://bit.ly/ZLWbj8
BCBGMAXAZRIA - 5/6/2013
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BCBGMAXAZRIA
#OBSESSION: Watching the Met's Punk Exhibit is making us want to grab our Jana mohawk-spike miniaudiere and hit the town! Get yours here: http://bit.ly/10D6AJo
BCBGMAXAZRIA - 5/6/2013
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BCBGMAXAZRIA
Monday, May 6 "Starting the week in an effortless silhouette paired with statement shoes and a jacket to face a rare, rainy LA day." -Lubov Azria
BCBGMAXAZRIA - 5/6/2013
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BCBGMAXAZRIA
Wishing @chiaraferragni a very happy birthday with this #MisaMoto jacket!?
BCBGMAXAZRIA - 5/7/2013
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BCBGMAXAZRIA
The L.A. List: Lubov Azria's must-have picks for festival fashion. From backstage cool to this weeks BottleRock Napa Festival, shop Lubov's picks for festival-fashion chic: http://bit.ly/10mRp8c
BCBGMAXAZRIA - 5/7/2013
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BCBGMAXAZRIA
BCBGMAXAZRIA - 5/7/2013
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BCBGMAXAZRIA
#OBSESSION: Sleek aviators add a cool touch to bold prints for summertime style! Shop Lubov's list of festival fashions in stores and online now: http://bit.ly/12enKzT
BCBGMAXAZRIA - 5/7/2013
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BCBGMAXAZRIA
May 8, 2013 will be Max & Lubov Azria Day in San Francisco, California!! Be sure to say congrats and toast in celebration! Join us and follow all of the behind the scenes coverage on BCBGMAXAZRIA Facebook, Instagram and Twitter.
BCBGMAXAZRIA - 5/7/2013
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BCBGMAXAZRIA
Tuesday, May 7 "Celebrating Summer in an effortless silhouette" -Lubov Azria
BCBGMAXAZRIA - 5/7/2013
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BCBGMAXAZRIA
Explore the art of contrast and the balance between strength and seduction. Shop the Runway collection: http://bit.ly/YRoXjb
BCBGMAXAZRIA - 5/8/2013
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BCBGMAXAZRIA
Off we go to #SF on #MaxAndLubovAzriaDay with our wonderful hosts, @aaufashion! ??
BCBGMAXAZRIA - 5/8/2013
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BCBGMAXAZRIA
BCBGMAXAZRIA - 5/8/2013