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To celebrate the opening of the new London boutique on New Bond Street, ten iconic women, symbols of Great Britain’s creative spirit, worked with Fendi’s atelier to create their personalized Peekaboo bags that will be available at Fendi’s online auction from May 1 with proceeds benefitting UK charity Kids Company

Fendi - 4/23/2014

Work a little bit of exotic into your spring wardrobe with this eye-catching Peekaboo > http://bit.ly/1hO9wjP

Fendi - 4/17/2014

Ahead full sail. Your exotic getaway begins with lively eclectic beachwear. Browse all styles > http://bit.ly/1ioBFh3

Fendi - 4/16/2014

It's a hot match! Do like Nadja Bender does. Inject some glamour into your style with a pair of Iridia sunglasses and a bicolor 3Jours. See more > http://bit.ly/KEjYgh

Fendi - 4/15/2014

The sheer preciousness of the Fendi Spring/Summer 2014 Collection is as refreshing as a Waterfall. Discover the Fendi Adv Campaign > http://bit.ly/KEjYgh

Fendi - 4/12/2014

A date with Fendi in a luxe cosmopolitan setting. The new collaboration between Fendi Casa and artist designer Thierry Lemaire will be presented at Milan’s Salone de Mobile from tomorrow until April 13.

Fendi - 4/7/2014

When details matter. Cate Blanchett punctuates her chic look with a pair of the Fendi SS14 “Pequin” sunglasses in Woody Allen's “Blue Jasmine” movie.

Fendi - 4/5/2014

In full Focus. Exquisite gold metallic details ornate this pair of stiletto heels. See more > http://bit.ly/1fOIGq1

Fendi - 4/3/2014

A Fendi-signed fairy tale atmosphere livens up the prestigious windows of La Rinascente in Milan with the Spring/Summer 2014 Kids Collection. See more > http://bit.ly/LK6HDb

Fendi - 4/2/2014

The artistic duo of Humans Since 1982 created a conceptual bespoke work of art for Fendi. It’s name is “A Million Times 72”, a visual experience formed by hands in motion on display at the Fendi booth in Baselworld 2014. Have a look.

Fendi - 4/1/2014

Get ready for an exotic trip through time. Have a look at the Fendi Timepieces booth at Baselworld 2014 running until April 3.

Fendi - 3/28/2014

Ladies and gents, Fendi is back in London! On May 1st Fendi will inaugurate its new boutique with a special and ambitious charity project to be revealed soon. Feel the London atmosphere.

Fendi - 4/22/2014

Dress to impress! Graphics have never been so innovative. Discover the full Fendi Spring/Summer 2014 Collection > http://bit.ly/1fjHHjL

Fendi - 4/18/2014

A look at the new Fendi Casa Collection by Thierry Lemaire displaying at Milan's Salone del Mobile now until April 13. See more > http://bit.ly/R9a7mi

Fendi - 4/11/2014

Korean Actress Kim Hee Sun was spotted wearing a multicolor leather biker jacket and a Demi Jours handbag from the Fendi Spring/Summer 2014 collection

Fendi - 4/9/2014

A splash of color and a dose of fun all steeped in Made in Italy savoir-faire. Discover the Fendi Baby Spring/Summer 2014 Collection > http://bit.ly/1q5ESEt

Fendi - 4/4/2014

Punctually unpredictable. Fendi continuously reinvents and reinterprets time with its new Timepieces collection. See it at Baselworld 2014 until April 3rd.

Fendi - 3/29/2014

Fendi strengthens its presence in the watches business through the full acquisition of Taramax SA. This integration will let the Maison strongly focus on the Swiss watchmaking craftsmanship and the Italian creativity.

Fendi - 3/27/2014

Spotted in Fendi. Kate Upton walks in Paris flaunting her Fendi Spring/Summer 2014 3Jours bag and a pair of Fendi Color Block sunglasses. See more > http://bit.ly/1iuNvoK

Fendi - 4/21/2014

Pure lines and bold color combos to update your look, from dawn to dusk. Wear the perfect companion on your arm, the Fendi Demi Jours bag > http://bit.ly/1dYidRQ

Fendi - 4/20/2014

Enjoy a sneak preview of the new "Balloons" windows of #Fendi boutique in Milan, Via Montenapoleone

Fendi - 4/18/2014

Enjoy a preview of the new "Balloons" windows of the Fendi Rome boutique.

Fendi - 4/17/2014

Summer spice…elevate your look with a pair of glam cork wedges > http://bit.ly/1iMRY3D

Fendi - 4/14/2014

A contemporary art de vivre. The sleek geometry of the new Fendi Casa sofas and armchairs by Thierry Lemaire is now on display at the Milan’s Salone del Mobile until April 13. Get a taste and discover more at our showroom in via Durini 11/25, Milan > http://bit.ly/R9a7mi

Fendi - 4/11/2014

Celeb style. January Jones revs up her neutrals with a degradé 2Jours and a pair of Color Block sunglasses.

Fendi - 4/9/2014

Fendi teamed-up with renowned artist designer Thierry Lemaire for a range of contemporary bespoke Fendi Casa pieces that will be presented during Milan's Salone del Mobile fair from today until April 13. Learn more about the Fendi Casa world by visiting our showroom in Via Durini, Milan.

Fendi - 4/8/2014

Discover the lush and plush world of Fendi by subscribing to our newsletter > http://bit.ly/1dRWktT

Fendi - 4/6/2014

Lily Allen shows off a pair of mirrored edgy Fendi Iridia sunglasses for a sharp and chic entrance at the Vogue Festival in London.

Fendi - 4/2/2014

Combinations of the iconic striped “Pequin” motif and high-gloss metallic effects make these new Spring/Summer 2014 Sunglasses a distinctive eye-catching accessory. See more > http://bit.ly/Pe63zU

Fendi - 4/2/2014

The storied Fendi sartorial tradition goes playful and upbeat for the Spring/Summer 2014 Kids Collection. See more > http://bit.ly/O8B33c

Fendi - 3/31/2014

2Jours on your eyes. Accessorize your look with the pure elegance of the 2Jours sunglasses. See all the Fendi Spring/Summer 2014 Eyewear collection > http://bit.ly/1jJran4

Fendi - 3/29/2014

Watch Pietro Beccari talk about the luxurious new Fendi Timepieces Collection on display at Baselworld 2014 until April 3.

Fendi - 3/27/2014

Pastel versus spicy. Pick your favorite hue to complete your Spring look. Discover more > http://bit.ly/1dvFRvW

Fendi - 3/26/2014

Starstruck. Italian actress Tea Falco poses with a Fendi Spring/Summer 2014 fluo organza coat over a slitted black Fendi gown.

Fendi - 4/23/2014

Ready for a spring break? Just in case you missed the travel-friendly accessory for globetrotters, see the Men's Spring/Summer 2014 Selleria Weekend bag > http://bit.ly/1qPuAZx

Fendi - 4/18/2014

Lady in red. International movie star Zhang Ziyi flaunts a Fendi Spring/Summer 2014 vivid geometric dress at a movie press conference in Beijing.

Fendi - 4/17/2014

Chic and striped. Singer Rita Ora walks elegantly in her Fendi Astuccio coat

Fendi - 4/14/2014

A look at the new Fendi Casa Collection by Thierry Lemaire displaying at Milan's Salone del Mobile now until April 13. See more > http://bit.ly/R9a7mi

Fendi - 4/11/2014

A look at the new Fendi Casa Collection by Thierry Lemaire displaying at Milan's Salone del Mobile now until April 13. See more > http://bit.ly/R9a7mi

Fendi - 4/11/2014

An embracing lifestyle experience that balances modern rigor and heritage exclusivity characterizes Fendi Casa. See the special Thierry Lemaire for Fendi Casa collection at Milan’s Salone del Mobile until April 13. Watch this video > http://bit.ly/1g3fUiw

Fendi - 4/10/2014

Elegance, quality and uniqueness all together. The new Fendi Casa collection by Thierry Lemaire was presented with an exclusive cocktail event. Have a look at the guests who attended the party and discover the full new collection at our showroom in Via Durini11/25, Milan

Fendi - 4/9/2014

A string of glam and bold color contrasts. Discover the irresistibly unique Fendi Color block sunglasses > http://bit.ly/Pxz8WU

Fendi - 4/7/2014

It’s all in the details. The legendary FF logo is worked into an edgier optycal pattern into the new Fendi Spring/Summer 2014 Micrologo sunglasses. Get more > http://bit.ly/1kvb2G7

Fendi - 4/4/2014

For the next Fall-Winter Collection, the iconic Crazy Carats watches go fuzzy with new lush straps. A chic yet provocative appeal for modern self-confident women.

Fendi - 4/3/2014

Flaunt a chic lightweight feel with a pair of Pequin striped Spring/Summer 2014 sunglasses. See the entire collection > http://bit.ly/1jJran4

Fendi - 4/1/2014

The pump, a timeless classic, reaches new edgy heights. See the Fendi Spring/Summer 2014 wedge pumps > http://bit.ly/1dTskZL

Fendi - 3/28/2014

Featuring the iconic 2Jours decorations, the new Fendi Spring/Summer 2014 2Jours sunglasses celebrate a contemporary woman with a playfully feminine side. Discover the full Eyewear Collection > http://bit.ly/1jJran4

Fendi - 3/27/2014

Look me in the eye. Play diva with a pair of futuristic and architectural shaped Iridia sunglasses from the Fendi Spring/Summer 2014 Eyewear Collection. More > http://bit.ly/QbCEXP

Fendi - 3/25/2014

Always a step ahead. Work the Pequin style with a pair of casual chic wedge sandals for your glam sunny escapes > http://bit.ly/1i5ueM8

Fendi - 4/22/2014

Italian actress Alba Rohrwacher adds a poppy yellow touch to her look with a Fendi signature Pequin bag. See more > http://bit.ly/1qZA2aq

Fendi - 4/19/2014

Fendi - 4/14/2014

A walk in style. Izabel Goulart accessorizes her look with a multicolor Fendi Petite 2Jours.

Fendi - 4/13/2014

Discover Fendi’s green soul with the new Kids Spring/Summer 2014 Capsule Collection entirely made in organic cotton.

Fendi - 4/8/2014

Wander through the rooms of the Fendi Timepieces booth at Baselworld 2014 running until April 3.

Fendi - 3/31/2014

Anne Hathaway sports a pair of glamorous Fendi Spring/Summer 2014 sunglasses at the Miami Walk of Fame Inauguration. Have a look.

Fendi - 3/30/2014

From the new Fendi boutique opening to “The Glory Of Water" exhibition. Watch the celebrations of a Fendi Day in Munich > bit.ly/1iHb2Ur

Fendi - 3/27/2014

We’re opening today the Fendi Timepieces booth at Baselworld 2014. Watch this video featuring the artwork “A Million Times 72” on display now.

Fendi - 3/27/2014

Stylist Charlotte Stockdale shows off her never-without accessories: the futuristic Fendi Spring/Summer 2014 Iridia sunglasses. See more > http://bit.ly/QbCEXP

Fendi - 3/26/2014

Fendi presents its latest Timepieces Collection at the prestigious Baselworld fair 2014 from March 27 to April 3.

Fendi - 3/26/2014