Back in the 1970's, a young man named Dick Hayne planted a seed in the maze of streets and trees that make up West Philadelphia, Pennsylvania. He opened a store and called it Free People. Free People nurtured the young people who lived there and shopped there, who looked for a little of their own freedom in the clothes they wore.
And that's just who we wanted to reach: a 26-year-old girl, smart, creative, confident and comfortable in all aspects of her being, free and adventurous, sweet to tough to tomboy to romantic. A girl who likes to keep busy and push life to its limits, with traveling and hanging out and everything in between. Who loves Donovan as much as she loves The Dears, and can't resist petting any dog that passes her by on the street.
Today we draw, design, sew and buy for her. We offer her countless options within our own Free People collection, so that even if she takes her best pal shopping, they won't come out looking at all alike. And if she wants her colors and patterns all mixed up, that's even better, picking through our sweaters, knits and skirts. And our design team is expecting to offer even greater variety in our intimates and accessories business.
BEST ENTRANCE: Park in the Court deck and enter through the upper level of Bloomingdale's. LOCATION IN MALL: Located on the upper level of the Court between Bloomingdale's and California Pizza Kitchen.