Simon Property Group

Expanding the Reach

Simon Marketing Platforms: Holidays

Holidays
Mall become even more central to shopper’s lives during the holidays by offering the most gift choices, as well as a little holiday spirit. Festive décor, carolers, and visits from Santa bring Simon malls to life every November.

The holiday shopping season is prime time for sponsors to capitalize on the increased traffic at Simon mall. Each year, Visa launches an exciting sweepstakes throughout the Simon portfolio, rewarding shoppers who use their Visa card for holiday spending. The Simon-Visa partnership is in full force during this time when collaborative promotions with Visa support Simon’s holiday advertising and encourage Simon Giftcard purchases.

National and local sponsors are able to take advantage of the many opportunities available through the annual Santa visits to Simon malls. These include Santa’s arrival, breakfast with Santa, photos with Santa, or Simon Kidgits Club holiday events that begin in early November and are popular traditions for millions of shoppers. Sponsoring these events guarantees brand exposure to these families during the peak holiday shopping season.