SBV leads its industry in the use of research to support and enhance its
marketing and media platforms. On a regular basis, SBV commissions research
from well respected, independent third parties, like Arbitron, Scarborough
and Forrester, to develop proprietary consumer insight on its shoppers and
media programs. This insight is available to marketers to help them leverage
Simon’s marketing and media assets to better meet their goals.
|
Indianapolis |
68% |
|
Boston |
68% |
|
Atlanta |
57% |
|
Philadelphia |
57% |
|
Miami |
47% |
|
New York |
45% |
|
Dallas/Ft. Worth |
29% |
|
Chicago |
23% |
|
Washington, D.C. |
22% |
|
Houston |
22% |
|
Los Angeles |
17% |